About a month ago I created a survey where 2,912 worldwide professionals on LinkedIn responded. The question was, “Would you hire a suitable

When it comes to Reverse Marketing to bigger organisations, there are several ways to get the conversation started, and grab their...

There are many reasons why an employment consultant may struggle to keep an employer on the phone when Reverse marketing for hidden or job c

Some of the best employment practitioners don’t spend all their time on seek and advertised job

Job Carving, or sometimes known as job creation, is about creating a customised job opportunity for those with high barriers. Specifically,

Clients are 5x more likely to buy or hire when there's a trigger event in their company. And if you get in early in the buying window of...

As I always say, your job placements at the end of the month mostly depend on how full your pipeline is. A sales pipeline is your database

Before we embark on creating the perfect reverse marketing pitch, there are 4 offerings (products/services) we need to understand. Jobseeker

When I was an employment consultant both in Australia and the UK, I had met many types of people who were on welfare. It did not matter

I feel bad to prospect during this time.” I’ve been getting this statement from many salespeople and some recruiters who I coach. Just know

Often enough employment consultants don't have a full pipeline or may not have a good understanding of what a pipeline is. A pipeline is bas

About a year ago, I started The Employment Services Show Podcast, a show that breaks the stigma about unemployment, and helps other practit

Jobs Hub In this rapidly changing jobs market the Australian Government is supporting businesses and those Australians looking for work.

There will be two types of employment practitioners and jobseekers during a time like this. Those who will see the opportunities around and

New support package for businesses and workers to get them through to the other side of the coronavirus crisis

As I’ve said many times, you should never ever begin by telling, pitching or providing solutions before the client articulates what they...

One of the biggest mistakes I see time and time again when it comes to Reverse Marketing is not having a clear strategy. There is no...

Unless you have a mission and purpose driven approach to your marketing, then you won’t succeed. Many times, it’s not the most skilled in...

It’s usually the quality of the questions that we ask others that can shift their behaviour and create insights for self-awareness

When it comes to reverse marketing, it’s important to get very clear on who your ideal employer is and create a profile based around them.