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Effective Reverse Marketing & Sales 

Online Program

Sales - Reverse Marketing - Prospecting - Coaching - Mindset - Strategy - Implementation

A program designed for employment practitioners
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Pre Launch Price: $147

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Normal price: $347

Do you help unemployed people back into work?
 

Are you sick of hearing, 'But what makes you different from all the other job providers?'
 

Would you like to learn key methods of how to influence more employers?
 

Would you like to increase your job placements?

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Would you like to know the secrets of motivating your jobseekers?

Many times Employment consultants come into their job with the right intentions. Most are altruistic people who want to help others and make a difference. Then comes the dreaded sales part. Many times they have to pick up the phone and contact employers, go out and door knock, and influence businesses to hire people who have employment barriers, disabilities, or long career gaps etc.

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Or maybe they are great at reverse marketing, but can’t break through to their jobseeker. There’s no point of having a great job to fill when most of the people on your caseload are not motivated to work, or not sold on the idea of working.

 

Why is it that you can have two employment consultants who both are in the same office, geography, have a similar pool of employers, similar labour markets, resources, leaders and caseload, yet both can have two very different results? While one of them is constantly hitting and at times doubling their job placement targets, the other may get one job placement every 3 months if they’re lucky.

 

Is one smarter or better? Not exactly. It’s not usually the smartest consultant that has the most success when it comes to placements, but the consultant who knows how to utilise certain communication skills, has the right mindset and develops a sales strategy.

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In this online program, we teach you what the most successful employment consultants are doing in order to place more people into work, and sustain the job.

  • Learn key methods of how to influence more employers.

  • Gain the confidence at picking up the telephone and contacting anyone, from CEO to small business owner.

  • Develop a powerful pitch to use anywhere, whether on the phone, face to face or through email.

  • Discover proven methods of how to market the jobseeker to employers and the job to jobseekers.

  • Learn ways of how to respond to objections given by an employer.

  • Build better rapport and develop lasting relationships.

  • Develop ways you can create desire and interest when talking to resistant clients.

  • Improve your communication skills and get the most out of your clients.

  • Help more people to work through coaching and motivational techniques.

  • Learn certain influencing techniques to be able to help more people into work.

  • Develop ways of overcoming objections and reduce conflict.

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Unleash your Reverse Marketing potential
What People are saying about this workshop
What participants will learn

"Thank you for the training. I am ready to take on the challenge to finally overcome my fear of reverse marketing"​

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"Thanks! It was such a great course and very insightful. Following your action plan is already increasing my placements! Thanks again."

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"This course must be mandatory for anyone who works in helping unemployed people back into work."

 

"Great to have some marketing training from someone in the industry."

 

"I'm finally hitting my job placement targets after applying your reverse marketing methods. Thank you!"​

  • Learn key methods of how to influence more employers.
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  • Gain the confidence at picking up the telephone and contacting anyone, from CEO to small business owner.
     

  • Understand motives of why an employer would use their services and hire their jobseeker.
     

  • Develop a powerful pitch to use anywhere, whether on the phone, face to face or through email.
     

  • Discover proven methods of how to market the jobseeker to employers and the job to jobseekers.
     

  • Learn ways of how to respond to objections given by an employer.
     

  • Develop a toolkit of powerful questions to ask in order to influence and create desire.

 

 

Who this program is for

Employment Consultant​

Job coach

Employment Specialist

Employment Engagement Officer

Recruitment Specialist

Candidate coaches

Employer engagement consultants

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Modules and Topics

Module 1

Becoming a trusted advisor

The Reverse marketing cycle?

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Module 2

Creating your ideal employer profile

How to fill your employer pipeline

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Module 3

Develop a discovery that engages employers

Presenting your services and jobseeker

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Module 4

How to use Sales technology for efficiency

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Module 5

Presenting your services and jobseeker

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Module 6

Cold calling employers

Preparing for the call

Getting through the gatekeeper

A telephone framework and scrips that works

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Module 7

How to overcome employer objections

Stories which resonate and connect 

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Module 8 

Understanding the labor market 

Job carving and creating a job that doesn't exist

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Module 9

Prospecting on LinkedIn

Building your Authority and advocating on LinkedIn

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Module 10 

Business development and relationship building
Do's and don'ts of face to face networking.

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Module 11

Getting buy-in from your jobseeker

How to motivate and encourage

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Module 12

Motivational interviewing to help your jobseekers find their purpose for working

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Module 13

The right mindset and why it matters.

Develop the right mindset and confidence selling through NLP Pt1.How to embrace rejection and create a thick skin.

 

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Module 14

Getting organized 
Develop a strategy and routine.
Creating your own blueprint for job placement success. 

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Plus 

Monthly live webinars and Q&A

16 Day Implementation plan

Blueprint for job placement success

Access to our online support and community 

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FAQ


What is it?
An online self-paced training and coaching program through videos, audios, slides and implementation plans.

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How does it work?
Through a series of recorded online videos and material, you will be trained and coached by Rana Kordahi. You do this at your own pace and own time, although we highly recommend completing it within a 3-month timeframe. Although we equip you with specific sales knowledge and skills, the aim is to implement the learning and complete tasks throughout the program. 

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What happens after you make a payment?
You will receive a welcome email, with the course outline, information and login details.

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Does this program ever expire?
Yes, this program expires one year from your purchase. Please do not share your login information with others as it affects your ability to use it.

 

Who is it for?
Anyone who helps long term unemployed people or those with barriers to work. It doesn't matter what program or which country you're in, as long as you have to actively reach out to local employers, whether small or large. 

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Can I share this program with others?

No, this purchase is one license per user. In addition, no usernames and passwords are to be shared with third parties, and IP tracking plug-ins are being used to monitor multiple IPs. 
 

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Launching July 15th 

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Purchase at pre-launch price and get 50% off

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Normal price: $347

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Pre-launch price: $147
 
Pre-launch offer Ends June 15th

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If you need to purchase in bulk for many staff members then please email rana@employmentservicestraining.com.au

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EMPLOYMENT SERVICES

TRAINING

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